San Antonio vegan chain Project Pollo closes flagship location at Roadmap Brewing Co.

The fast-growing chain has expanded from that one food trailer to 15 locations around Texas.

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Project Pollo has closed its OG food trailer, situated at Roadmap Brewing Co. - Instagram / project_pollo
Instagram / project_pollo
Project Pollo has closed its OG food trailer, situated at Roadmap Brewing Co.

Vegan restaurant chain Project Pollo unexpectedly shuttered its flagship location this week, one of many “drastic changes” the San Antonio-based company plans to make in 2023, according to an online announcement.

Company founder and owner Lucas Bradbury confirmed the closure of his chain's first location, a trailer at Roadmap Brewing Co., in a phone call Wednesday. He said such moves — which also may include expanding the chain's menu — may be necessary to ensure its continued growth.

Since opening the trailer in 2020, Project Pollo has expanded into 15 locations across Texas, including the Austin, Dallas and Houston areas. In previous interviews, Bradbury said he wants to open 100 stores by 2025.

Project Pollo shared the news of the trailer's closure Monday in an Instagram post, where it said it's now focused on efficiency and honing the experience for diners.

Roadmap owner Dustin Baker told the Current new mobile kitchen Last Place Burgers will begin its residency on Feb. 1, and will be open Wednesday through Monday thereafter. The truck will hold a soft opening Jan. 14.

“[Two] years ago we started on such a fun and exciting journey opening a food truck and testing the waters of serving vegan fried Chikn sandwiches” Project Pollo said in its Instagram post. “We are making some drastic changes in 2023 in order to focus on efficiency and guest service which have been an area of opportunity for us.”

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About The Author

Nina Rangel

Nina uses nearly 20 years of experience in the foodservice industry to tell the stories of movers and shakers in the food scene in San Antonio. She enjoys writing about industry-specific challenges, victories and everything in between.

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