The murder brought grief to Gonzales' family, friends, co-workers and the SA music scene, particularly the metal crowd.
Juan Ramirez Jr., who worked with Gonzales at Psycho Asylum, said he last saw him a week before the shooting.
"I remember telling him I'll see you next week, and when are we going to start setting up the haunted house for this year," Ramirez said. "And he just laughed and smiled. Then we shook hands like always."
With Gonzales, a job wasn't just a job, though, Ramirez pointed out.
"He was taken from his family and the haunted house family. Yes, we worked for him but it didn't feel like work, it felt like a fun place and like you were working with family," Ramirez said.
While Gonzales is remembered for his entrepreneurial spirit and love of tattoos, motorcycles, haunted houses and music, he could also be gruff. But those who knew him fully accepted that side of him.
"When I first met this guy he was quite intimidating. He had that mean look," Alderete recalled.
Fernandez said sure Gonzales had his prickly side. He was prone to colorful language.
"He wasn't eloquent and polite when speaking. He used a lot of crazy words, but that was just him," she said.
The club is sure to stay in operation because Gonzales had partners running the show, including his eldest daughter. The future of other ventures are more up in the air, though those involved expect to stay open.
"Hopefully, we get to continue the haunted house and make him proud," Ramirez said.
Fernandez is barely getting used to talking about Gonzales in the past tense.
"He knew so many people and so many different communities, parts of towns, trades, just different people," she said. "He couldn't go somewhere without someone saying hello."'
His impact on the community was palpable from online posts to posts on the San Antonio Current website and Facebook page.
"Always worth the drive from out of town and always worth the money. You gain so much of an appreciation for music at a show and a lot of it goes to the venues and staff who let you live that experience," Amy C. Molina wrote. "He was a major contributing factor to the live music experience and to learn of his passing is simply heartbreaking."
Margie Marshall chimed in thusly: "Thank you for all you did for the SA community. Rest in peace My Dear Friend. It's obvious God has greater plans for you."
Dayna Renae's post spoke to Gonzales' no-fronts personality.
"Rest in peace Pete. No judgment here. You always took care of us. Never forgotten. We love you. Nobody's perfect," she wrote. "And you are yourself. That was never a show. It was you being you. Truly will be missed my friend. Thank you for everything you gave and did for us. Till we meet again."