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Battle of Flowers Parade Staff Pick

When: Fri., April 22, 12:20-4 p.m. 2016
Price: $12-$30
As we celebrate Fiesta’s 125th anniversary, let’s raise a glass to Ellen Maury Slayden (1860–1926), society editor of the San Antonio Express, wife of Congressman James L. Slayden and the creative mind behind a pivotal 1891 parade that entailed participants pelting one another with flowers in salute to the heroes of the battles of the Alamo and San Jacinto. Not only did Slayden’s unconventional “Battle of Flowers” idea flourish into what’s now billed as the nation’s second-largest day parade, it laid the very foundation for Fiesta as we know it today. Proudly produced exclusively by women, her Alamo City hallmark Battle of Flowers Parade rises to the landmark occasion by gathering horse-drawn carriages, marching bands, cheerleading squads, uniformed cavalcades and Fiesta royalty atop elaborately decorated floats under the celebratory banner of “Texas Traditions … 125 Years!”
  • Parade Route

    • Broadway at E. Grayson St. to N. Santa Rosa Ave. at W. Travis St. Downtown


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