Support Local Journalism, Join the SA Current Press Club.

SA-based Start-up Blue Star Coloring Books (for Adults) Featured in 'USA Today' 

click image BLUE STAR COLORING BOOKS | FACEBOOK
  • Blue Star Coloring Books | Facebook
A small San Antonio start-up is getting some big-time press.

Blue Star Coloring, which is based in SA, but also has has an office in Portland, Oregon, was included in a USA Today feature story Monday about adult coloring, a huge trend this year.



Adults have taken to coloring for stress relief and fun.

Gabe Coeli, Portland-based creative director, told the newspaper that Blue Star Coloring first realized the stress-relief benefits of coloring when a partner's wife, who was a doctor, reported that she and her colleagues were coloring at work to take the edge off.

"I am proud to say that we were the first coloring book outfit to tout the benefit of stress relief," Coeli told USA Today.

With the explosion of popularity in adult coloring books — even crazy Senator Ted Cruz from Texas has one — Blue Star Coloring has been featured nationally by the likes of BuzzFeed, CNN and Time.

So if you haven't heard about adult coloring, hop over to Blue Star Coloring and check out the SA-based startup that's putting the colored pencils back in the hands of grown-ups. 

click to enlarge These are the San Antonio employees for Blue Star Coloring. - BLUE STAR COLORING BOOKS
  • Blue Star Coloring Books
  • These are the San Antonio employees for Blue Star Coloring.

Support Local Journalism.
Join the San Antonio Current Press Club

Local journalism is information. Information is power. And we believe everyone deserves access to accurate independent coverage of their community and state. Our readers helped us continue this coverage in 2020, and we are so grateful for the support.

Help us keep this coverage going in 2021. Whether it's a one-time acknowledgement of this article or an ongoing membership pledge, your support goes to local-based reporting from our small but mighty team.

Join the San Antonio Press Club for as little as $5 a month.

Most Popular

Read the Digital Print Issue

October 6, 2021

View more issues

Newsletters

Join SA Current Newsletters

Sign Up Now

Subscribe now to get the latest news delivered right to your inbox.

Calendar

© 2021 San Antonio Current

Website powered by Foundation