Dallas-Fort Worth residents finally get to see what all the fuss is about as H-E-B opens store in Frisco

The store is the beloved Texas chain's first standard-format grocery in the Dallas-Fort Worth Metroplex.

click to enlarge Customers line up outside of H-E-B's first Dallas-Fort Worth Metroplex grocery ahead of its 6 a.m. grand opening. - Twitter / @HEBNewsroom
Twitter / @HEBNewsroom
Customers line up outside of H-E-B's first Dallas-Fort Worth Metroplex grocery ahead of its 6 a.m. grand opening.
San Antonio-based H-E-B opened its first Dallas-Fort Worth store Wednesday, giving folks in Frisco their first taste of the beloved Texas grocery giant's shopping experience.

While locations of the chain's high-end Central Market concept have served DFW shoppers for more than two decades, the 118,000-square-foot Frisco store is its first standard-format grocery in the region.

“Opening our flagship H-E-B format in the DFW area has been an aspirational goal of ours for many years, and the company has a long-term commitment to serve a broad range of customers and communities across North Texas,” Central Market Division President Stephen Butt said in a news release.

click to enlarge H-E-B held a grand opening for the new Frisco store on Wednesday. - Courtesy Photo / H-E-B
Courtesy Photo / H-E-B
H-E-B held a grand opening for the new Frisco store on Wednesday.
The grocery conglomerate shared images on social media of prospective guests lining up outside the new store ahead of its 6 a.m. grand opening.

The Frisco location features expected amenities such as a deli, a meat counter, a frozen section, a bakery and a florist. It also has one of the chain's True Texas BBQ restaurants along with an H-E-B Wellness Nutrition Services and its new Homes by H-E-B department, which focuses on furniture and interior decor.

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About The Author

Nina Rangel

Nina uses nearly 20 years of experience in the foodservice industry to tell the stories of movers and shakers in the food scene in San Antonio. Her unique culinary background, both in the front and back of the house, supports genuine relationships with food and drink professionals, garnering honest and insightful...
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