Nostalgia alert: Doritos will channel 1999 and release new version of its 3D’s chips

Nostalgia alert: Doritos will channel 1999 and release new version of its 3D’s chips
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Millennials and Gen Z-ers may remember the 1998 Doritos 3Ds Super Bowl spot in which actress and late-'90s it-girl Ali Landry did her best to give the crunchy snack some steamy appeal.

Now, Frito Lay is introducing Doritos 3Ds to a new generation.

The corn snack's hollow, puffed-up shape will return — along with Landry as celeb spokesperson — but new are a pair of amped-up flavor options: Spicy Ranch and Chili Cheese Nacho.


"Doritos 3D Crunch is one of our most anticipated product launches ever. What's exciting is that we didn't just bring back the original — we've evolved it to reflect the snacking trends of a new generation," said Rachel Ferdinando, Frito-Lay North America's chief marketing officer, said in a release. "We're thrilled to introduce a new version at a time when we all could use a small moment of joy.”

Whether you buy into the notion that ranch dressing and nachos reflect "snacking trends of a new generation," the 3D chips will nonetheless be available in stores starting Monday, December 28.

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Nina Rangel

Nina Rangel uses nearly 20 years of experience in the foodservice industry to tell the stories of movers and shakers in the food scene in San Antonio. As the Food + Nightlife Editor for the San Antonio Current, she showcases her passion for the Alamo City’s culinary community by promoting local flavors, uncovering...

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