To the delight of dentists everywhere, Pepsi has unveiled a sure-to-be-sickeningly-sweet collaboration with the Peeps candy: a soda with “marshmallow flavor.”
The brands revealed the new product Thursday. It’s available in 7.5-ounce Pepsi mini-cans clad in an instantly recognizable Peeps-inspired design featuring a bright yellow, pink and blue color scheme.
“After what has been a very difficult year, many consumers are looking for new things to smile about,” Pepsi Marketing VP Todd Kaplan said in a release. “So, to celebrate the start of springtime, Pepsi collaborated with Peeps to develop a limited batch of its first-ever marshmallow cola.”
The limited-edition sugary sipper is available in stores across Texas starting today. Forgive us if we’ll pass.
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This article appears in Mar 24 – Apr 6, 2021.