Credit: YouTube / Texans for John Cornyn

Amid a new round of attack ads in his tight U.S. Senate race, John Cornyn, R-Texas, has released a spot criticizing Democratic opponent MJ Hegar for cursing on the campaign trail.

Ooh, burn!

The 30-second video features Hegar dropping “fuck,” “shit” and other choice words during speeches, all politely censored by a buzzer so no one of weak constitution passes out. It then cuts to a clip of a masked Cornyn sedately nodding along as a blonde woman with pink highlights speaks to him.

Cornyn knows how to “treat people with respect” and has “cut through the rancor,” a female narrator says, attempting to draw contrast to potty-mouthed Hegar, a decorated Air Force helicopter pilot.

Youtube video

The Democrat’s swift Twitter response to the ad makes it clear she doesn’t give a steaming shit about Cornyn’s prudish new line of attack.

“It’s a damn shame you’ve spent so long in DC you forgot what regular Texans sound like,” she tweeted. “So we’re gonna send your ass home!”

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Sanford Nowlin is editor-in-chief of the San Antonio Current. He holds degrees from Trinity University and the University of Texas at San Antonio, and his work has been featured in Salon, Alternet, Creative...