Late this year, the California-based Gen Korean BBQ House chain will open a second San Antonio location, this one near the South Side’s Brooks development.
The all-you-can-eat restaurant will be located at 7514 S. New Braunfels Ave., Suite 3A, according to a filing with the Texas Department of Licensing and Registration. Construction is slated to begin in June with a tentative December completion, records show.
Gen’s other San Antonio eatery is at 11745 I-10, Suite 414.
The Current reached out to a company representative for more details but didn’t hear back by publication time.
With an extensive selection of premium proteins, from marbled center-cut short rib to spicy calamari, Gen restaurants specialize in a dining experience where guests cook their own meats over a grill and embellish them with sweet and spicy sauces.
Other meat selections at the chain include honey-soy beef belly, sweet beef teriyaki with pineapple slices, spicy pork bulgogi, marinated spicy Korean barbecue chicken and Cajun shrimp.
Gen’s menu also includes an assortment of appetizers and sides, from japchae to hotteok, or sweet Korean pancakes. It also offers a build-your-own K-Ramyun option.
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This article appears in Mar 5-18, 2025.